Levi Strauss, the world famous jeans company founded in San Francisco in 1873, partnered with the San Francisco Travel Association to offer a 15% discount for visitor’s on Levi’s products through 2011 and gives away 501 jeans this summer to kick off the promotion.
The discount is available for online purchases and at three San Francisco Levi’s stores, in the Castro District, at Union Square and at Levi’s Plaza on the Embarcadero.
To kick off the promotion 100 Pow Wow delegates, who had the chance to see the first pair of Levi’s, were randomly chosen to receive a complementary pair of jeans, which were delivered to their hotel rooms.
Another 401 complimentary pairs of jeans are being given away to visitors, for a total of 501, the number of the iconic Levi’s jean, this summer as part of the promotion.
For more information see the website sanfrancisco.travel/levistrauss.com.